Apple: Apple Intelligence is here.

Apple Intelligence is the personal intelligence system that helps you write, express yourself and get things done effortlessly and privately. Update your iPhone, iPad and Mac to experience the first set of features available now.1 Learn more Write with intelligent new tools. Everywhere words matter. New Writing Tools and language capabilities help you write, summarise longer text and prioritise notifications. Perfect your photos. Remove distractions in your photos with the Clean Up tool in the Photos app. Apple Intelligence identifies background objects and makes them easy to remove with a tap.2 Delightful images created just for you. Make a brand-new Genmoji right in the Emoji keyboard. Use Image Wand to turn your rough sketch into art. And produce fun, original images in seconds with the Image Playground app and in your Messages. Learn more about Image Playground Great powers come with great privacy. Apple Intelligence draws on your personal context without allowing anyone else to access your data — not even Apple. It's integrated into the core of your devices through on‑device processing. And Private Cloud Compute allows Apple Intelligence to process more complex requests for you while protecting your privacy.

Shop Online    |    Find a Store    |    000800 040 1966    |    Get the Apple Store App 1. Apple Intelligence is available in beta on all iPhone 16 models, iPhone 15 Pro, iPhone 15 Pro Max, iPad mini (A17 Pro), and iPad and Mac models with M1 and later, with Siri and device language set to Chinese (Simplified), English (Australia, Canada, India, Ireland, New Zealand, Singapore, South Africa, UK or US), French, German, Italian, Japanese, Korean, Portuguese (Brazil) or Spanish, as part of an iOS 18, iPadOS 18 and macOS Sequoia software update, with more platforms and languages coming over the course of the year, including Vietnamese. Some features may not be available in all regions or languages. 2. Clean Up is available in beta on all iPhone 16 models, iPhone 15 Pro, iPhone 15 Pro Max, iPad mini (A17 Pro), and iPad and Mac models with M1 and later, as part of an iOS 18, iPadOS 18 and macOS Sequoia update. Features are subject to change. Some features, applications and services may not be available in all regions or all languages. TM and © 2025 Apple Inc. All rights reserved. Apple India Private Limited 13th Floor, Prestige Minsk Square Municipal No 6, Cubbon Road Bengaluru, Karnataka - 560 001, India CIN: U30007KA1996PTC019630. Telephone: +91 80 4045 5181     Email: bangalore_admin@apple.com    Website: https://www.apple.com/in Privacy Policy   |   My Apple Account   |   Legal If you prefer not to receive commercial email from Apple, or if you've changed your email address, please click here.